15+ Best Shopify Product Research Tools FREE & Paid in 2024

Dive into the future of eCommerce with our guide on Best Shopify Product Research Tools. In this digital realm where change is constant, we've uncovered the most cutting-edge tools to reshape your product research, simplify sourcing, and elevate your Shopify store's success. Whether you're an experienced merchant or a newcomer to the trade, this guide opens the door to a world of growth and profitability in the year ahead. Get ready for an adventure into the ever-evolving world of online retail.

Why Product Research is Essential for Your Shopify Store

Product research is essential for your Shopify store for several reasons. It plays a crucial role in the success and growth of your eCommerce business. Here are some key reasons why product research is vital:

• Identifying Profitable Products: Conducting thorough product research helps you discover products with high demand and potential profitability. This can save you from investing time and resources in products that may not sell well.
• Analyze the competition and differentiate your store: By researching your competitors, you can learn from their strengths and weaknesses and identify opportunities to differentiate your store.
• Make informed decisions about product development, marketing, and pricing: By understanding your product market and target customers, you can make better decisions about developing, marketing, and pricing your products.
• Update Market Trends: Product research helps you stay current with market trends and consumer preferences. This is crucial for adapting your product offerings to changing customer needs.
• Reducing Risk: By researching products thoroughly, you can reduce the risk of investing in products that might not sell or result in losses. This is particularly important for new businesses with limited budgets.
• Data-Driven Decision Making: Product research provides data and insights to inform business decisions. This data-driven approach can lead to more informed and successful choices.

What are Shopify product research tools?

Shopify product research tools are software applications or services designed to help eCommerce entrepreneurs and Shopify store owners identify, analyze, and source products to sell in their online stores. These tools typically collect data from various sources, such as Shopify itself, Amazon, and Google Trends. They are valuable for conducting market research, competitor analysis, and finding profitable products that align with your business goals. 

Types of Product Research Tools for Shopify

Trend and Market Research Tools

Trend and market research tools are instrumental for eCommerce businesses seeking to identify and capitalize on emerging trends and market opportunities. They provide insights into consumer preferences, market dynamics, and industry trends. 

These tools offer data on market size, demographics, and purchasing behavior, allowing businesses to stay ahead of the competition and adapt their product offerings to meet evolving consumer demands.

Competitor Analysis Tools

Competitor analysis tools are essential for understanding the strategies and performance of rival businesses in the same market. These tools enable you to monitor and assess the competitors' product offerings, pricing strategies, and marketing campaigns. By studying the strengths and weaknesses of competitors, businesses can identify gaps in the market and develop strategies to gain a competitive advantage.

Keyword Research Tools

Keyword research tools are indispensable for optimizing the discoverability of products and websites in search engines. They assist businesses in identifying relevant keywords and phrases that potential customers use in online searches. 

By incorporating these keywords into product listings and website content, businesses can improve their search engine rankings, increase organic traffic, and reach a broader audience.

Social Media Monitoring Tools

Monitoring tools provide valuable insights into social media platforms, helping businesses track trends, sentiments, and customer conversations. These tools allow you to identify emerging social media trends, track brand mentions, and monitor the performance of marketing campaigns. 

By harnessing social media data, businesses can engage with their audience effectively and tailor their products and marketing strategies to meet customer preferences.

Product Validation Tools

Product validation tools assist businesses in determining the viability and potential success of a product before investing in it. They analyze market demand, competition, and customer feedback to provide data-driven insights. These tools help entrepreneurs decide whether a product is worth pursuing, reducing the risk of launching unsuccessful products.

Pricing Research Tools

Pricing research tools are invaluable for setting the optimal price for products. To estimate profit margins, they consider various factors, including product cost, shipping fees, and potential selling prices. 

Using these tools, businesses can determine competitive pricing strategies that maximize sales and profitability while remaining attractive to customers. Accurate pricing research is crucial for maintaining a healthy bottom line.

Each type of product research tool plays a unique role in the journey of an eCommerce business, helping entrepreneurs make informed decisions, adapt to market trends, and stay competitive in the fast-paced world of online retail.

15+ Best product research tools for Shopify stores

1. Sell The Trend (Trend and Market Research Tools)

Sell The Trend is a comprehensive product research tool designed to assist Shopify store owners in finding profitable products. It aggregates data from sources like AliExpress, Amazon, and Shopify stores, making it a valuable asset for dropshippers.

Highlight Features

• One-click order fulfillment.
• Extensive filter and sort options.
• Store intelligence to analyze Shopify stores.
• Large database with millions of products.
• Video creation tools for marketing campaigns.
• Google Chrome extension for seamless product addition.
• Trending store finder.
• Over 5 million products available for import.
• 9-in-1 toolset.

Cons

• Needs to be more impressive for new users due to the multitude of features.
• Free trial limited to 7 days.

Pricing Plans

Sell The Trend offers a single pricing plan, available monthly for $39.97 or annually for $32.97 per month (billed annually). The annual subscription includes a two-month discount, and both plans come with a 7-day free trial.

2. Niche Scraper (Trend and Market Research Tools)

Niche Scraper is a robust SaaS application catering to eCommerce merchants. It helps identify high-potential products for online stores, particularly those using Shopify, WooCommerce, and other platforms.

Highlight Features

• - Product scraper to identify potential winners.
• - Store analysis for top-performing stores.
• - Hand-picked daily product data updates from AliExpress.
• - Video maker for product advertisements.
• - Advanced search tools to find low-competition products.
• - All-in-one platform for product research, store analysis, Facebook ad discovery, and more.

Cons

• - Higher price compared to some alternatives.
• - Video ad creators may need to produce high-quality videos.

Pricing Plans

Niche Scraper provides a free plan with limited features. The pro plan is $49.95 per month.

3. BigSpy (Social Media Monitoring Tools)

BigSpy is a social media monitoring and advertising intelligence tool that provides insights into social media advertising campaigns. It helps you discover trending products by analyzing advertisements on popular platforms.

Highlight Features

• - Monitors ads on various social media platforms like Facebook, Instagram, and Twitter.
• - Identifies trending products by analyzing ad data.
• - Advanced search and filtering options for accurate results.
• - Provides information on ad engagement, ad creatives, and targeting.
• - Offers ad insights to understand effective advertising strategies.

Cons

• - The free version has limitations, and more advanced features are available in paid plans.
• - Learning curve for beginners in social media advertising.

Pricing Plans

BigSpy offers 4 types of paid plans include Basic ($9/month), Pro ($99/month), Group ($249/month), and VIP Enterprise ($3,600+/year)

4. Jungle Scout (Product Validation Tools)

Jungle Scout is a popular product research tool designed for Amazon sellers. While its primary focus is Amazon, it can also benefit eCommerce store owners looking for profitable products.

Highlight Features

• - Product database for extensive product research.
• - Keyword research tools for market analysis.
• - Competitor analysis to evaluate competition.
• - Niche Hunter for identifying profitable niches.
• - Sales estimator to predict potential product sales.

Cons

• - The primary focus is on Amazon, with limited Shopify-specific features.
• - Pricing plans may be relatively high for some users.

Pricing Plans

Jungle Scout offers various pricing plans, including Starter ($99/mo), Premium ($49/mo), Professional ($84/mo), and Master Bundle (custom)

5. EcomHunt (Trend and Market Research Tools)

EcomHunt is a platform that curates the best new products for eCommerce businesses. It aims to help store owners identify winning products efficiently, leading to higher conversion rates.

Highlight Features

• - Daily presentation of winning and promising products.
• - Product analysis with insights into source, profitability, and competition.
• - Easy-to-use interface for product selection.
• - Reduction of risk in launching new products.
• - Facebook ad targeting interests for marketing.
• - Pro version with additional features.

Cons

• - Free plan offers limited features.
• - Serious dropshippers may require the pro version.

Pricing Plans

EcomHunt offers a free version with restrictions. The Basic plan ($23/month), Pro plan ($39/month), Suit plan ($49/month) provides access to all features.

6. Dropship Spy (Trend and Market Research Tools)

Dropship Spy is a comprehensive product research tool that assists entrepreneurs in sourcing winning products for their dropshipping businesses. With a focus on eCommerce success, it provides insights into product popularity, competition, and marketing strategies.

Highlight Features

• - Winning Products Tool to discover high-potential items.
• - Smart Match feature for related product suggestions.
• - Products Spy, an AliExpress product database.
• - Valuable data, including store revenue and product trends.
• - All-in-one platform for product research, ad inspiration, and supplier details.

Cons

• - Free trial or plan is not available.
• - Market saturation for winning products is relatively high.

Pricing Plans

Dropship Spy offers a single pricing plan, Pro membership priced at $39 per month.

7. FindNiche (Trend and Market Research Tools)

FindNiche is a free Shopify and AliExpress niche analytics tool, offering data on many products, niches, and Shopify stores. It aims to assist eCommerce startups in identifying profitable niches and products.

Highlight Features

• - Extensive data on over 1,000,000 products and 700,000 Shopify stores.
• - Fast daily updates on orders, prices, and profits.
• - Powerful filtering and sorting capabilities.
• - Smart product suggestions for winning and high-demand items.
• - Blog section for valuable tips and insights.

Cons

• - The Elite plan is relatively costly.
• - Limited access in the free version.

Pricing Plans

FindNiche offers a basic plan ($9/month), a premium plan at $99 per month, an elite membership at $59 per month. Both plans provide unlimited search counts and filters. Additionally, you can access the Elite and Premiumplan for a 3-day trial by paying a $1 access fee. The last plan is VIP Enterprise costs $200+/month.

8. ShopInspect (Trend and Market Research Tools)

ShopInspect is a product research tool that simplifies finding winning products. A focus on identifying popular items on AliExpress helps Shopify store owners stay ahead of market trends.

Highlight Features

• - User-friendly interface.
• - Access to traffic analytics from the top 100 Shopify stores.
• - Word cloud for expanded search possibilities.
• - Analytics and demographics for effective ad targeting.
• - Product video ads with text overlay.

Cons

• - The starter paid plan has limitations.
• - Relatively low product addition compared to expectations.

Pricing Plans

ShopInspect offers two pricing plans - the Standard plan at $16 per month (billed annually) and the Legendary plan at $19 per month (billed annually). The Legendary plan includes instant product access.

9. Thieve.co (Trend and Market Research Tools)

Thieve.co is an innovative product research tool that curates trending products from AliExpress. Originally free, it now offers a dropshipping version, Thieve Supply, assisting entrepreneurs in discovering potential winning products.

Highlight Features

• - Find popular products on AliExpress.
• - Sort and filter results by various criteria.
• - Provides curated list of AliExpress products.
• - User-friendly interface with a clear design.
• - Categories and filters for niche-specific product discovery.

Cons

• - The objectivity of the curation process could be highlighted better.
• - Some users have reported slow loading and broken links.

Pricing Plans

Thieve.co offers 14 day free trial for product browsing. Thieve Supply offers two paid plans - the Dropship plan at $15 per month and the Pro plan at $49 per month. The Pro plan provides access to exclusive products and premium product content.

10. Exploding Topics (Trend and Market Research Tools)

Exploding Topics is not just a product research tool; it helps you stay ahead of the trend by identifying emerging topics and products before your competitors. It is designed to keep you informed about rising trends and emerging opportunities.

Highlight Features

• - Identifies trending topics and products across various categories.
• - User-friendly interface for easy trend discovery.
• - Insights into topics with search volume and trend growth rates.
• - Provides valuable information for content marketing and product selection.

Cons

• - Limited analytics capacities, primarily focusing on trends.
• - Lacks in-depth data beyond search volume and trend growth rates.

Pricing Plans

Exploding Topics offers 3 plans: Entrepreneur ($39/month); Investor ($99/month); Business ($249/month)

11. Helium 10 (Keyword Research Tools)

Helium 10 is a comprehensive suite of Amazon seller tools that include features for product research, keyword research, and listing optimization. While its primary focus is on Amazon, it can also be useful for eCommerce store owners looking to sell on Amazon.

Highlight Features

• - Robust keyword research tools for Amazon products.
• - Competitor analysis to understand market competition.
• - Product research tools to find potential winning products.
• - Listing optimization features to improve product visibility.
• - Inventory management and profit analysis.

Cons

• - Primarily designed for Amazon sellers, with a lesser focus on Shopify stores.
• - Advanced features come with a steeper learning curve.

Pricing Plans

Helium 10 offers various pricing plans: Starter ($29/month), platinum ($79/month), Diamond ($229/month)

12. SEMrush (Competitor Analysis Tools)

SEMrush is an all-in-one marketing toolkit that offers extensive competitor analysis tools. While its primary focus is on digital marketing, it can be invaluable for eCommerce businesses seeking to stay ahead in a competitive market.

Highlight Features

• - Competitive analysis to assess competitors' strategies.
• - Traffic analytics for competitor website traffic insights.
• - Keyword research for identifying high-traffic keywords.
• - Backlink analysis for understanding link-building strategies.
• - Content and social media tools to track content performance.

Cons

• - SEMrush can be overwhelming for beginners due to its extensive features.
• - It might be relatively expensive for smaller businesses.

Pricing Plans

SEMrush offers various pricing plans, including Pro ($129.95/month), Guru ($249.95/month), Business ($499.95/month).

13. Ahrefs (Competitor Analysis Tools)

Ahrefs is another powerful competitor analysis tool focused on SEO and content marketing. It provides valuable insights into competitors' strategies, making it a handy tool for eCommerce businesses.

Highlight Features

• - Site Explorer for in-depth analysis of competitor websites.
• - Backlink analysis for understanding link profiles.
• - Keyword research tools for SEO optimization.
• - Content explorer to identify top-performing content.
• - Rank tracking and web monitoring to stay updated on changes.

Cons

• - Like SEMrush, Ahrefs can be complex for beginners.
• - Pricing may not be suitable for smaller eCommerce businesses.

Pricing Plans

Ahrefs offers pricing plans that include Lite ($99/month), Standard ($199/month), Advanced ($399/month), and Enterprise ($999/month).

14. Google Trends (Trend and Market Research Tools)

Google Trends is a free tool provided by Google that offers insights into search trends and patterns. While it doesn't provide extensive product-specific data, it can be useful for understanding broader market trends.

Highlight Features

• - Offers data on search queries and their popularity over time.
• - Regional and category-specific trends analysis.
• - Allows you to compare multiple search terms for trend analysis.
• - Provides data on related queries and topics.

Cons

• - Limited to Google search data and doesn't provide product-specific insights.
• - May require additional tools for in-depth product research.

Pricing Plans

Google Trends is a free tool available to anyone with a Google account.

15. Pexda (Product Validation Tools)

Pexda is a product research tool that provides daily product recommendations, helping eCommerce entrepreneurs identify trending and potential winning products.

Highlight Features

• - Daily product recommendations for niche stores.
• - Sourcing data and sales estimates for product evaluation.
• - AliExpress links for easy sourcing.
• - Facebook Ad insights for successful product promotions.
• - Ability to track competitors and discover their strategies.

Cons

• - Limited features in the free version.
• - Subscription required for full access to their database.

Pricing Plans

Pexda offers pricing plans with Standard ($14.95/month); Premium ($24.95/month) and Ultimate ($99.95/month) options.

16. Intelligynce (Product Validation Tools)

Intelligynce is a Shopify product research tool that helps users discover trending products from over 2,500,000 stores.

Highlight Features

• - Extensive database with products from Shopify stores.
• - Product analysis with sourcing information.
• - Trend analysis to identify hot products.
• - Competitor tracking to stay ahead in the market.
• - Pricing intelligence to make informed decisions.

Cons

• - Limited to Shopify stores, not suitable for other platforms.
• - May have a steeper learning curve for beginners.

Pricing Plans

Intelligynce offers a range of pricing plans to suit different needs: $39/month or $79/year, or $99 lifetime (one-time payment).

These tools cover various aspects of product research, trend analysis, competitor evaluation, keyword research, and social media monitoring. Choose the ones that align best with your business needs and budget to gain a competitive edge in the Shopify marketplace.

Benefits of Using Shopify Product Research Tools?

Save Time and Effort

Product research tools streamline the process of finding and evaluating products. They automate tasks like market trend analysis, competition assessment, and profitability calculations, which can be time-consuming when done manually.

These tools can process a vast amount of data quickly and accurately, saving you hours or even days of manual research. This efficiency allows you to focus on other crucial aspects of your business.

Make Better Decisions

Product research tools provide detailed data on potential products. This data includes demand, competition, profit margins, and more information. With this information, you can decide which products to add to your store.

By accessing data on competition and market demand, you can avoid investing in products with little potential for success. Instead, you can choose products that are more likely to perform well in the market, reducing the risk of losses.

Increase Your Chances of Success

Using these tools to select products with high demand and profit margins can significantly increase your chances of success. Such products are more likely to attract customers, generate sales, and yield a healthy profit.

Also, they allow you to allocate your resources effectively, focusing on products with a proven track record of success. This efficient resource allocation can increase sales and a more profitable Shopify store.

Product research tools are indispensable for eCommerce businesses looking to maximize their chances of success. They save time and effort and provide the data needed to make informed decisions, ultimately leading to the selection of products that are more likely to thrive in the competitive online marketplace.

How to choose the right Shopify product research tool

To choose a Shopify product research tool, you should consider the following factors:

Your Budget

Your budget is a crucial consideration. Product research tools come with a wide range of price points. Some are free, while others require monthly or annual subscriptions. Choose a tool that fits your budget while still meeting your research needs. Remember that investing in a high-quality tool can yield a significant return on investment through better product selection and profitability.

The Features That Are Important to You

Different product research tools offer a variety of features. Make a list of the specific features that are crucial for your business. For example, you might need product search functionality, detailed product data, profitability analysis, and trend analysis. Choose a tool that aligns with your feature requirements to ensure you can access the data and insights you need.

Your Business Needs

Consider the unique needs of your Shopify store. If you sell niche products, look for a tool that can help you identify niche products and markets. If you operate on a large scale, seek a tool that can handle a substantial volume of data efficiently. Customizing the tool to your business's needs is vital to its effectiveness.

User Reviews and Recommendations

User reviews and recommendations provide valuable insights into the real-world experiences of other e-commerce entrepreneurs. Reading these reviews can help you understand the strengths and weaknesses of different product research tools, giving you a well-rounded perspective before deciding.

Ease of Use

The user-friendliness and intuitiveness of a tool's interface are essential factors. A device that is easy to navigate and understand will save you time and effort in the long run. It allows you to get up and running quickly without a steep learning curve.

Customer Support

Responsive and helpful customer support can be a game-changer. Reliable customer support can provide solutions and minimize downtime in the event of issues, questions, or technical difficulties. Look for tools with solid customer support channels like email, chat, or phone support.

Data Accuracy and Quality

Accurate and high-quality data is the foundation of sound decision-making. Product research tools should gather data from trustworthy sources and maintain up-to-date information. Relying on inaccurate or outdated data can lead to poor product choices and financial losses.

Updates and Development

Regular updates and ongoing development indicate that a tool is actively maintained and improved. This is essential to keep the device relevant and up-to-date with changing market conditions and user needs. Frequent updates can ensure that the tool remains a valuable asset for your business.

Integration with Shopify

If you use Shopify as your e-commerce platform, choosing a tool that seamlessly integrates with it can simplify your operations. Integration facilitates the process of adding products to your store, managing inventory, and streamlining your workflow. It can save you time and reduce the risk of errors in data transfer between platforms.

Considering these factors in your decision-making process will help you choose the right product research tool that aligns with your budget, business needs, and specific feature requirements.

How to make your products become best-sellers

Selling products for high profits with your Shopify store requires a winning strategy. To find the best products that will capture your customers' attention, powerful Shopify product research tools are essential. These tools enable you to uncover trending and in-demand items that align with your niche and target audience. But finding these products is just the beginning. To make them bestsellers, you need to implement best practices.

One of the key components of turning products into best sellers is an effective and visually appealing online presence. This is where the EComposer - top-rated Shopify Page Builder comes into play. With EComposer, you can create stunning and highly converting product pages that engage your visitors and drive sales. Its user-friendly interface empowers you to design custom pages without coding knowledge. You can showcase your products in the best possible light, ensuring they stand out.

Furthermore, EComposer offers flexibility and versatility, allowing you to optimize your pages for mobile devices, ensuring a seamless shopping experience for customers on smartphones and tablets. By utilizing the EComposer Shopify Page Builder, you can transform your product listings into captivating showcases that not only attract attention but also boost conversion rates. This, in turn, leads to higher profits and a successful Shopify store. 

In a nut shell

Shopify product research tools in 2024 are the compass that can lead you to prosperity. They don't just find products; they unearth opportunities, provide insights, and transform aspirations into accomplishments. However, remember that while these tools are indispensable, your vision and determination truly shape your eCommerce journey. So, equip yourself with the finest tools, dream big, and let 2024 be the year your Shopify store reaches new heights.

FAQs: Shopify Product Research Tools 

1. Do these tools guarantee success in e-commerce?

Answer: While product research tools provide valuable data, success depends on various factors, including marketing, customer service, and product quality. These tools increase your chances of success but don't guarantee it.

2. Can I use multiple product research tools simultaneously?

Answer: Yes, many e-commerce entrepreneurs use a combination of tools to cover various aspects of their product research and marketing strategies.

3. What data sources do these tools use for product research?

Answer: Product research tools gather data from various sources, including e-commerce platforms, search engines, social media, and market databases.

4. How often should I update my product research using these tools?

Answer: Regular updates are essential to stay informed about market trends. Depending on your business model, updating your research monthly or quarterly is often a good practice.

5. Can I use these tools for niche or specialized markets?

Answer: Yes, many product research tools offer features to identify niche products and markets, making them suitable for businesses with specialized interests.

6. Are there any legal or ethical considerations when using product research tools?

Answer: Using product research tools ethically and complying with intellectual property laws is essential. Avoid copying product listings verbatim, and respect competitors' trademarks and intellectual property. Always read and adhere to the terms of use of your tools.

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